An AR treat
Enticed by Maarten Lens-Fitzgerald (aka @DutchCowboy) in this tweet, I fired up Layar (an AR — Augmented Reality — browser from the company by that name, which he co-founded), and aimed it at the cover of my new book. What followed is chronicled in this Flickr set. Start here, then follow the links at the...
Off to a good start
Today is the official release date for The Intention Economy: When Customers Take Charge, my new book from Harvard Business Review Press. It’s been available from Amazon for the last couple of weeks, and is already doing well. There are two reviews there so far (both 5 stars), and yesterday Oliver Marks gave the book...
For personal data, use value beats sale value
Should you manage your personal data just so you can sell it to marketers? (And just because somebody’s already buying it anyway, why not?) Those are the barely-challenged assumptions in Start-Ups Seek to Help Users Put a Price on Their Personal Data, by Joshua Brustein in The New York Times. He writes, People have been willing to give...
2025 in 2012
Marcel Bullinga is a Dutch futurist and author of Welcome to the Future Cloud. Today I got pointed on Twitter to a Q&A with Bullinga by Aaron Saenz at SingularityHub. Interesting stuff. An excerpt: SH: Welcome to the Future Cloud seems to be very supportive of intellectual property (IP) rights and digital rights managements (DRM). Are...
Discovering Raditaz
Read here about Raditaz, which I hadn’t heard about before. It’s a competitor to Pandora. Some differences: unlmited skips, no ads, geo-location. I started out by setting up three “stations,” based on three artists: Lowell George, Seldom Scene and Mike Auldridge. I’m on the Mike Auldridge station now, and guess what comes up? Dig: Not...
Ancient present
Reality 2.0 was my original blog: a pile of stuff I wrote before there were blogs. All of it is old now, but some of it still rings new. Since Reality 2.0 is deep in the Searls.com basement, I’ve decided to surface some old pieces that might be interesting, for whatever reason. The one below was...
What could be more social than a real marketplace?
When we say “social” these days, we mostly mean the sites and services of Facebook, Twitter, LinkedIn, Foursquare and other commercial entities. Not talking on the phone or in person. Not meeting at a café. Not blogging, or emailing or even texting. Those things are all retro and passé. Worse, they’re not what marketers get...
Singly—Giving you back control of you data/life
LikeJeremy Miller is busy working on his new project that is a personal data store and so much more. Take a look at this video of his talk last week at Web 2.0 Summit....
